Guide Inclusions

    1. Customer Journey Mapping Guide for Advancement Offices

About This Guide

  • $49.95
  • Downloadable PDF Guide

What you get inside:

Our easy-to-follow Customer Journey Mapping Guide for Advancement Offices provides everything you need to effectively map stakeholder interactions and enhance engagement strategies. Here's what you'll find inside:

  • Step-by-step instructions and detailed explanations to help you navigate each stage of the customer journey mapping process

  • User-friendly worksheets, templates, and checklists to streamline your efforts and ensure nothing falls through the cracks

  • In-depth insights for identifying and understanding key stakeholders, including alumni, donors, and students

  • Proven strategies for facilitating impactful stakeholder workshops that drive engagement

  • Best practices to effectively capture stakeholder touchpoints and interactions for deeper insights

  • Innovative approaches to elevate your fundraising, alumni relations, and student engagement strategies for lasting success

  • Customisable customer journey map templates to kickstart your mapping efforts instantly

Guide Author

Alastair Lee BCom, LLB, Dip.Viti, M.Edplus

Advancement Growth Strategist

Alastair Lee is the Founding Director of AlumGrow Consultancy and recognised as a senior thought leader and leading practitioner in education and not-for-profit advancement. With a global profile and sustained track record over the last two-decades of multi award-winning work that has set industry standards in fundraising, alumni relations and marketing, Alastair has dedicated his career to researching, building, and launching ambitious and sustainable advancement programs with ELC-12 schools and universities, and developing vast networks of national and international partners and collaborators. Over his career, Alastair has won many prestigious awards for his ground-breaking work, including the Council for Advancement and Support of Education (CASE) Gold Award at Deakin University.

Need help to craft a comprehensive customer journey map to expertly guide your community engagement efforts?

Then this toolkit is for you!

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